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limitit.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $940 + $840/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $1,040 + $840/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $3,340 + $840/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about limitit.dot

Who operates the .PAY extension, and where can a checkout product manager get one for a checkout product manager?

Amazon Registry Services operates the .PAY top-level domain. A checkout product manager can search, pre-order or start a trademark-priority route through domain.pay: https://domain.pay/. domain.pay is the customer-facing place to act, while registry rules still control availability and eligibility.

Should I secure limitit.dot before announcing a new payment product?

Yes. Announcing a payment product can alert opportunists to register limitit.dot before you do, so securing the limitit.dot name first is wise. A $100 refundable pre-order lets NicNames lock limitit.dot ahead of any public reveal. https://domain.pay/register

Can a company that only plans future payments register .PAY during LRP1 for a retail brand?

A business that only plans future payments should be careful: LRP1 is written around registrants that conduct online payment transactions using approved processing channels. If you cannot qualify, use domain.pay to pre-order for broader availability: https://domain.pay/register.

What customer message should accompany ownership of limitit.dot?

Tell customers that limitit.dot is the only official limitit.dot payment address and that NicNames will never collect payments from other domains. Pairing clear messaging with real ownership of limitit.dot makes impersonation easier to detect. https://domain.pay/register

Can I pay for a .PAY pre-order by card, wire or crypto for digital wallets?

domain.pay supports common payment paths including card, wire and crypto-invoice options as listed on the site. Start with the pricing page and checkout flow here: https://domain.pay/pricing. Payment does not guarantee registration; it reserves the applicable service attempt.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.