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leverup.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $940 + $840/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $1,040 + $840/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $3,340 + $840/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about leverup.dot

Is .PAY meant for loan repayments or just for general websites?

.PAY is best understood as a payment-focused domain ending for use cases such as loan repayments, checkout, billing, wallets and fintech. It is not a compliance substitute, but it can make the URL purpose clearer. Check your label at domain.pay: https://domain.pay/.

How early should I prepare my SMD relative to the leverup.dot priority phase?

Prepare your SMD well before the leverup.dot priority phase, since TMCH validation takes time you do not control. Having a valid SMD ready means you can submit the moment priority opens for leverup.dot. Late preparation risks missing the window. Get set up and register at https://domain.pay/register.

For point-of-sale payments, can a trademark owner register a matching .PAY domain now?

Trademark owners can register matching .PAY names during the priority/Sunrise path if they meet TMCH/SMD and identical-match rules. Start at domain.pay: https://domain.pay/register. If you are not a trademark holder, use the pre-order path for broader access instead.

Should an e-commerce brand move its cart to leverup.dot?

Moving the cart and checkout to leverup.dot keeps shoppers on a name that says "pay here" at the most sensitive step. That continuity can reduce abandonment caused by an unfamiliar gateway URL. Browse available names at https://domain.pay/domains.

When should a crypto or DeFi product pre-order a .PAY domain for BNPL checkout?

Current ICANN dates: .PAY Sunrise is April 13–July 20, 2026; LRP1 is July 20, 2026–February 1, 2027; Trademark Claims is February 1–May 2, 2027. For registration or pre-order action, use domain.pay: https://domain.pay/register.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.