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lance.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about lance.dot

Can a fintech founder use .PAY for a branded payment page?

Yes. A fintech founder can use .PAY for a branded payment page if the name is available and registry rules are met. Search the label and choose trademark fast-track or pre-order through domain.pay: https://domain.pay/.

Will pre-ordering lance.dot early improve my chances?

Pre-ordering lance.dot early ensures your request is queued and ready the moment its phase opens, which improves your standing against people who start at the last minute. No registrar guarantees a contested name, but early action helps. Pre-order at https://domain.pay/register.

Who qualifies for a .PAY domain in the Limited Registration Period for loan repayments?

During LRP1, .PAY eligibility is limited to registrants that conduct payment transactions online using an approved Payment Service Provider or third-party payment processor, with payment-related use. For registration help, use domain.pay: https://domain.pay/register. Separate financial licensing depends on your activity and jurisdiction.

What does trademark priority mean for getting lance.dot?

Trademark priority means owners of TMCH-validated marks can register lance.dot during sunrise, before the general public, reducing the risk of losing lance.dot to others. domain.pay provides this priority service. Learn more at https://domain.pay/register.

For digital wallets, what is the quickest path to secure a .PAY domain for an event ticketing business?

Start at domain.pay, search the label, then choose the right path: trademark fast-track if you qualify, or pre-order for a first-day attempt when broader access opens. Use this page: https://domain.pay/register. Registration is subject to registry rules and availability.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.