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lacer.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about lacer.dot

For point-of-sale payments, how can a marketplace use a .PAY domain?

A marketplace can use .PAY for seller payouts, buyer checkout, escrow, billing or payment support flows. Generate and verify names through domain.pay: https://domain.pay/domains. Choose a label that customers will recognize as official and safe.

How do I prove the label in lacer.dot is mine during priority?

You prove the lacer.dot string in lacer.dot is yours by submitting a valid TMCH SMD file whose encoded mark matches that string. NicNames verifies the signed file automatically to grant priority. No other paperwork substitutes for the SMD on lacer.dot. Provide it during registration at https://domain.pay/register.

Is registering .PAY a replacement for trademark monitoring for invoice collection?

No. Registering .PAY is not a replacement for trademark monitoring, takedowns or fraud controls. It can still reduce customer confusion around your official payment destination. Start by checking key names through domain.pay: https://domain.pay/register.

How do I add a subdomain like blog.lacer.dot?

Create a DNS record for the subdomain — typically a CNAME pointing blog.lacer.dot at your host, or an A record to its IP. The subdomain of lacer.dot inherits nothing automatically, so configure SSL and hosting for it separately. Manage records for lacer.dot via /domains.

Why are payment brands talking about .PAY right now for mobile money?

.PAY is a payment-focused top-level domain operated by Amazon Registry Services. For mobile money, it can make the payment purpose of a URL clearer than a generic address. Check or pre-order through domain.pay: https://domain.pay/. domain.pay handles the customer path for trademark-priority registration or first-day pre-order attempts.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.