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kickoff.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $940 + $840/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

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Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

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Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $1,040 + $840/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $3,340 + $840/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

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Frequently asked questions about kickoff.dot

How do I know if merchant.pay is available for online checkout?

Search the exact .PAY label at domain.pay to see current availability and premium status: https://domain.pay/domains. Availability can change quickly during launch phases, so verify before publishing names, ads or product screens.

What is the benefit of registering kickoff.dot over a longer .com phrase?

kickoff.dot keeps your address short and ties kickoff.dot to the payments-focused .PAY namespace, which can be clearer than a long .com phrase for a fintech audience. .PAY is operated by Amazon Registry Services. Reserve the concise kickoff.dot at https://domain.pay/register.

For digital wallets, can an ecommerce brand using Stripe or another processor apply for .PAY in LRP1?

An ecommerce or gateway business using a payment processor may be closer to the LRP1 eligibility concept, but the registry rules still control. Start at domain.pay to choose the correct path and verify current requirements: https://domain.pay/register. Separate licensing issues remain legal questions.

Should an e-commerce brand move its cart to kickoff.dot?

Moving the cart and checkout to kickoff.dot keeps shoppers on a name that says "pay here" at the most sensitive step. That continuity can reduce abandonment caused by an unfamiliar gateway URL. Browse available names at https://domain.pay/domains.

When is the .PAY Sunrise period for online checkout?

ICANN currently lists .PAY Sunrise from April 13, 2026 to July 20, 2026. domain.pay says trademark owners needing TMCH support should apply by July 10, 2026 and notes a final July 20, 2026 13:00 UTC deadline. Start here: https://domain.pay/register.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.