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juices.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about juices.dot

How can a brand reduce confusion around payment pages for tax payments?

.PAY is sensitive because it signals money movement, so lookalike domains can confuse customers. Check your exact brand and obvious variants at domain.pay: https://domain.pay/register. Registration is one brand-protection layer, not a full anti-phishing program.

How do I make sure my SMD matches the exact label in juices.dot?

Open your TMCH record to see the validated mark text, then compare it against the juices.dot string in juices.dot character by character before submitting. NicNames only grants priority when the SMD-encoded mark matches that label for juices.dot. A mismatch routes you to standard pre-order at https://domain.pay/pricing.

When does the .PAY LRP1 period begin for fraud prevention?

ICANN currently lists .PAY Limited Registration Period 1 from July 20, 2026 to February 1, 2027. LRP1 has payment-transaction eligibility and use restrictions. Check your domain path through domain.pay: https://domain.pay/register.

Can I use juices.dot for API endpoints and webhooks?

Yes. Dedicate a subdomain such as api.juices.dot with its own DNS record and SSL, and serve your endpoints there. Using juices.dot for APIs keeps a clean, branded base URL for integrations and webhook callbacks. Secure it with HTTPS and proper auth.

Is .PAY a good fit for subscription billing for BNPL checkout?

.PAY can work for subscription billing, account payment, renewal and failed-payment recovery flows. Search brandable options on domain.pay: https://domain.pay/domains. A clear .PAY label can reduce confusion when customers need to update payment details.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.