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ironic.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $345 + $245/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $445 + $245/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $2,745 + $245/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about ironic.dot

For online checkout, could a .PAY domain be suspended for not being used for payments?

Yes. The LRP policy says .PAY LRP names must be used in connection with payment-related services, and failure to demonstrate such use may lead to suspension or cancellation. Check the current path at domain.pay: https://domain.pay/register.

Where can I see all .PAY names I might claim with my SMD, including ironic.dot?

You can browse and look up .PAY names, including ironic.dot, through NicNames's domain search to see which match your validated mark for a priority claim. Each eligible name needs its label to match your SMD-encoded mark. Explore the catalogue and check ironic.dot at https://domain.pay/domains.

Before choosing loans.pay, is .PAY Sunrise first-come, first-served for trademark holders?

.PAY Sunrise is a Start-Date Sunrise, so eligible trademark registrations are allocated on a first-come, first-served basis when policy requirements are met. Start the request at domain.pay: https://domain.pay/register. Waiting can increase the risk that another eligible party gets the matching label first.

Is ironic.dot a separate company or just a web address?

ironic.dot is a web address, not a company; it is the name ironic.dot on the .PAY namespace. Owning ironic.dot gives you the address, which you can route to your own business or page. The registry behind it is Amazon Registry Services.

Can I use my own SMD file and pay less for a .PAY submission for a brand-protection manager?

If you already have a valid TMCH-issued SMD file, domain.pay lists the submission-handling path at $100 plus any applicable premium retail fee. Check the current pricing and requirements here: https://domain.pay/pricing. The SMD must match the requested .PAY label.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.