domain.dot

← All .DOT names

.DOT domain

instruct.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $940 + $840/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $1,040 + $840/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $3,340 + $840/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about instruct.dot

How does the first-day .PAY pre-order attempt work for fraud prevention?

Yes. If you do not have a matching trademark, use domain.pay to pre-order a first-day registration attempt for broader availability: https://domain.pay/register. A pre-order is not a guarantee; the name may become unavailable, premium, reserved or blocked before submission.

Why does the .PAY launch protect trademarks first for instruct.dot?

The launch protects trademarks first because ICANN's framework reserves the sunrise phase for brand owners, letting them claim instruct.dot before the public to prevent infringement. General availability follows for everyone else. Position for instruct.dot at https://domain.pay/register.

Do premium .PAY names cost more than standard names for point-of-sale payments?

Premium .PAY names can carry additional registry retail fees set by Amazon Registry Services. domain.pay says premium retail can vary by tier, so check the exact label before paying: https://domain.pay/pricing. The pre-order or fast-track fee does not make a premium name standard-priced.

Which teams inside a company benefit most from instruct.dot?

Marketing, billing, and support all benefit when instruct.dot becomes the single payment address they point customers to. One shared .PAY name removes the guesswork of which link is the "real" pay page. See pricing and reserve at https://domain.pay/pricing.

Where do I enter the .PAY label I want to check for fraud prevention?

Go to domain.pay and enter the .PAY label you want: https://domain.pay/register. The website checks availability and helps you choose between pre-order, trademark fast-track, or a different name if the label is already taken or premium.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.