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innit.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $940 + $840/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $1,040 + $840/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $3,340 + $840/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about innit.dot

How does the first-day .PAY pre-order attempt work for online checkout?

Yes. If you do not have a matching trademark, use domain.pay to pre-order a first-day registration attempt for broader availability: https://domain.pay/register. A pre-order is not a guarantee; the name may become unavailable, premium, reserved or blocked before submission.

What happens after my SMD is accepted for innit.dot?

Once NicNames accepts your SMD, your trademark-priority claim on innit.dot is recorded and processed ahead of standard pre-orders. If the claim succeeds, innit.dot is registered to you; if it cannot be completed, charges are refundable per policy. Watch your confirmation and manage it from your account. Start at https://domain.pay/register.

Is .PAY already open to everyone when choosing subscriptions.pay?

Broader .PAY access is tied to the post-LRP period around February 2027, subject to registry and registrar confirmation. If you do not have a trademark, use domain.pay to pre-order a first-day attempt: https://domain.pay/register.

Why centralize subscriptions on innit.dot?

When a brand sells several subscription tiers, innit.dot gives customers one payment-native hub to manage them all. A single .PAY address simplifies upgrades, downgrades, and card updates. Begin at https://domain.pay/register.

What happens if another trademark holder already registered my .PAY idea for BNPL checkout?

Use domain.pay to search the live label and review already-registered .PAY examples: https://domain.pay/domains. If your first choice is already registered or not available, domain.pay can help you browse alternatives or pre-order a different name.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.