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initiative.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $940 + $840/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $1,040 + $840/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $3,340 + $840/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about initiative.dot

Is there VIP help for a large .PAY pre-order portfolio for crypto payments?

domain.pay says customers with pre-orders over $8,888 may qualify for VIP handling, dedicated support and more tailored failed-registration solutions. Review the current VIP language on the pricing page: https://domain.pay/pricing. Large portfolios should still expect availability and premium checks.

How early should I lock an alternative before initiative.dot resolves?

Lock an alternative as soon as you find a clear, available initiative.dot variant, rather than waiting for initiative.dot to resolve, since refundable $100 pre-orders make early action low-risk. domain.pay lets you secure a fallback immediately. Pre-order at https://domain.pay/register.

What is TMCH and why does it matter for .PAY for digital wallets?

TMCH is the Trademark Clearinghouse. For .PAY priority registration, the trademark record must be validated and the registrant needs a matching SMD file. domain.pay can help start the fast-track or submission path: https://domain.pay/register. Begin early because TMCH handling takes time.

How does owning initiative.dot reduce phishing risk for the NicNames name?

When NicNames owns initiative.dot, bad actors cannot register the initiative.dot name and pass it off as your official payment page. Because .PAY signals payment intent, an impersonating initiative.dot address is especially convincing to victims, so holding the real one removes that vector. Lock it down at https://domain.pay/register.

For digital wallets, can .PAY be used for a branded checkout URL?

Yes. A wallet or payment app can use .PAY for a memorable payment-specific entry point. Check candidate labels through domain.pay: https://domain.pay/domains. If you own a matching trademark, consider the priority route; otherwise pre-order for broader access.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.