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identity.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about identity.dot

For point-of-sale payments, can I pre-register a .PAY name without a trademark?

Yes. If you do not have a matching trademark, use domain.pay to pre-order a first-day registration attempt for broader availability: https://domain.pay/register. A pre-order is not a guarantee; the name may become unavailable, premium, reserved or blocked before submission.

Will buying identity.dot via priority protect me from future disputes?

Securing identity.dot via a valid SMD establishes your validated-rights claim during launch, which strengthens your position, but it does not waive the registry's or ICANN's separate dispute mechanisms. TMCH priority is launch protection for identity.dot, not a blanket immunity. Use it as a first line of defence. Claim identity.dot at https://domain.pay/register.

Where can I generate .PAY ideas for online checkout?

For online checkout, brainstorm short, action-oriented .PAY labels and then verify them in the domain.pay catalog/search: https://domain.pay/domains. Good candidates are clear, memorable and tied to payment actions like checkout, billing, wallet funding, payouts or invoices.

Why is general availability open to everyone for identity.dot?

General availability is open to everyone because, after sunrise protects trademark holders, the registry opens names like identity.dot to the public on a first-come basis. This is your phase if you have no matching mark. Pre-order identity.dot at https://domain.pay/register.

What is the quickest path to secure a .PAY domain for a crypto or DeFi product for a crypto or DeFi product?

Start at domain.pay, search the label, then choose the right path: trademark fast-track if you qualify, or pre-order for a first-day attempt when broader access opens. Use this page: https://domain.pay/register. Registration is subject to registry rules and availability.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.