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hoon.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $345 + $245/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $445 + $245/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $2,745 + $245/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about hoon.dot

When should a payroll platform pre-order a .PAY domain for a payroll platform?

Current ICANN dates: .PAY Sunrise is April 13–July 20, 2026; LRP1 is July 20, 2026–February 1, 2027; Trademark Claims is February 1–May 2, 2027. For registration or pre-order action, use domain.pay: https://domain.pay/register.

Can I transfer trademark priority on hoon.dot to another company?

Priority on hoon.dot is anchored to the validated TMCH mark and its SMD, so a change in who can claim it usually follows a transfer of the underlying trademark and TMCH record. The new owner would use their own valid SMD for hoon.dot. Sort out the mark ownership first, then register at https://domain.pay/register.

When does the .PAY Trademark Claims period run for payroll disbursements?

ICANN currently lists the .PAY Trademark Claims period from February 1, 2027 to May 2, 2027. For practical registration action, check your preferred label and pre-order path on domain.pay: https://domain.pay/register.

Should I buy hoon.dot before or after building my product?

Securing hoon.dot early locks in the brand-matching name and prevents someone else from taking it while you build. A pre-order for hoon.dot is refundable if the attempt fails, so reserving it carries little downside. Start the pre-order for hoon.dot at https://domain.pay/register.

For point-of-sale payments, is a payment gateway business eligible for .PAY in the LRP?

An ecommerce or gateway business using a payment processor may be closer to the LRP1 eligibility concept, but the registry rules still control. Start at domain.pay to choose the correct path and verify current requirements: https://domain.pay/register. Separate licensing issues remain legal questions.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.