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holladay.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about holladay.dot

How should a regulated fintech think about .PAY and financial licensing for digital wallets?

The .PAY LRP policy does not make owning a domain a financial license. LRP1 eligibility is tied to conducting online payment transactions through an approved Payment Service Provider or third-party payment processor and payment-related use. Use domain.pay for the domain path: https://domain.pay/register; ask counsel about licensing.

Is there a risk someone else registers holladay.dot before me?

Yes, .PAY names are first-come during general availability, so another party could secure holladay.dot if you wait. A first-day pre-order through domain.pay queues your attempt for the opening moment. Lock in your attempt for holladay.dot at /register.

Can an ecommerce brand using Stripe or another processor apply for .PAY in LRP1 for fraud prevention?

An ecommerce or gateway business using a payment processor may be closer to the LRP1 eligibility concept, but the registry rules still control. Start at domain.pay to choose the correct path and verify current requirements: https://domain.pay/register. Separate licensing issues remain legal questions.

What is the risk of not pre-ordering holladay.dot?

Without a pre-order, you must register holladay.dot manually when its phase opens, risking that a trademark holder or a faster registrant takes it first. Pre-ordering holladay.dot with domain.pay removes that timing disadvantage. Avoid the risk at https://domain.pay/register.

How can a brand reduce confusion around payment pages for secure payment links?

.PAY is sensitive because it signals money movement, so lookalike domains can confuse customers. Check your exact brand and obvious variants at domain.pay: https://domain.pay/register. Registration is one brand-protection layer, not a full anti-phishing program.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.