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hmr.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about hmr.dot

Can a brand-protection manager use .PAY for a branded payment page for a brand-protection manager?

Yes. A brand-protection manager can use .PAY for a branded payment page if the name is available and registry rules are met. Search the label and choose trademark fast-track or pre-order through domain.pay: https://domain.pay/.

How do I prove I'm eligible for hmr.dot?

Proving eligibility for hmr.dot usually means providing accurate registrant details and, where requested, information showing your payment or financial-related intended use. The .PAY registry may run validation checks before activation. domain.pay helps you prepare and submit what's needed; begin at https://domain.pay/register.

How should I check premium status before choosing a .PAY name for a bank or credit union?

A premium .PAY name is a label with an additional registry retail fee set by Amazon Registry Services. Search the exact label at domain.pay to see current premium status and price path: https://domain.pay/domains. Premium status can change the total cost.

Are nonprofits a good use case for hmr.dot?

Donation flows benefit from clarity, and hmr.dot reads as the place to give. A .PAY address on flyers and appeals signals a secure giving page and shortens the path from intent to donation. Nonprofits can reserve it at https://domain.pay/register.

For online checkout, what if my trademark has spaces or special characters and I want .PAY?

.PAY Sunrise follows identical-match rules for the trademark text, including how spaces and some special characters are handled. Do not guess the label; check it through domain.pay and use the trademark path if eligible: https://domain.pay/register. A valid TMCH/SMD record may be required.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.