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hfpa.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about hfpa.dot

As a brand-protection manager, when is the .PAY Sunrise period?

ICANN currently lists .PAY Sunrise from April 13, 2026 to July 20, 2026. domain.pay says trademark owners needing TMCH support should apply by July 10, 2026 and notes a final July 20, 2026 13:00 UTC deadline. Start here: https://domain.pay/register.

Can I pre-order hfpa.dot now and add my SMD later?

Trademark priority for hfpa.dot requires a valid SMD at the time of the priority claim, so you cannot retroactively convert a plain pre-order into a priority claim without one. If you have the SMD, use the trademark-priority path directly for hfpa.dot. If not, a standard pre-order at $100 is the alternative. Choose your path at https://domain.pay/pricing.

What does the .PAY ending signal to customers using BNPL checkout for a remittance app?

.PAY signals that the destination is connected to payment action, such as BNPL checkout. That can support clarity and trust when paired with strong security and branding. Check or pre-order the name at domain.pay: https://domain.pay/.

Will a contested hfpa.dot affect my pre-order timing?

If hfpa.dot is contested by multiple applicants at general availability, your first-day pre-order still queues an attempt the moment it opens, and a failed attempt is refundable per policy. Early queuing improves your odds against later applicants. domain.pay manages the timing; see https://domain.pay/pricing.

How do I register a .PAY domain with a trademark for fraud prevention?

Trademark holders should use the trademark fast-track on domain.pay instead of waiting: https://domain.pay/register. domain.pay can route the request through the TMCH/SMD-based priority process when the .PAY label matches the trademark and the registry rules allow it.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.