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herb.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about herb.dot

Do premium .PAY names cost more than standard names?

Premium .PAY names can carry additional registry retail fees set by Amazon Registry Services. domain.pay says premium retail can vary by tier, so check the exact label before paying: https://domain.pay/pricing. The pre-order or fast-track fee does not make a premium name standard-priced.

How do priority phases differ from general availability for herb.dot?

In priority phases, verified herb.dot trademark holders use SMD files to claim herb.dot before the public, while general availability opens herb.dot to anyone. Using the priority window is the cleanest way for NicNames to avoid a race or dispute. https://domain.pay/pricing

How exact does my trademark need to be for a .PAY Sunrise registration for loan repayments?

.PAY Sunrise follows identical-match rules for the trademark text, including how spaces and some special characters are handled. Do not guess the label; check it through domain.pay and use the trademark path if eligible: https://domain.pay/register. A valid TMCH/SMD record may be required.

What makes herb.dot eligible for priority but not a generic descriptive term?

herb.dot is eligible for priority only when a validated TMCH mark matches its herb.dot string; a generic descriptive term usually cannot be registered or validated as a trademark, so it yields no SMD. The eligibility test is a real, matching mark for herb.dot. Without one, use the pre-order route at https://domain.pay/pricing.

Why are payment brands talking about .PAY with a trademark for digital wallets?

.PAY is a payment-focused top-level domain operated by Amazon Registry Services. For digital wallets, it can make the payment purpose of a URL clearer than a generic address. Check or pre-order through domain.pay: https://domain.pay/. domain.pay handles the customer path for trademark-priority registration or first-day pre-order attempts.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.