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hallyu.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about hallyu.dot

During the .PAY launch, do I need an SMD file to register .PAY during the priority window?

An SMD file is the TMCH-issued credential used to prove a validated mark during Sunrise. For .PAY, bring your SMD or use domain.pay’s full fast-track if you need help obtaining one: https://domain.pay/register. The SMD must match the requested label.

How much does it cost to pre-order an alternative to hallyu.dot?

Pre-ordering an alternative to hallyu.dot costs the standard $100 per name on domain.pay, and a failed attempt is refundable. That flat pricing makes it easy to pursue several hallyu.dot candidates at once. See pricing at https://domain.pay/pricing.

Where can I see the exact .PAY premium price for wallet.pay for a mobile wallet team?

Premium .PAY names can carry additional registry retail fees set by Amazon Registry Services. domain.pay says premium retail can vary by tier, so check the exact label before paying: https://domain.pay/pricing. The pre-order or fast-track fee does not make a premium name standard-priced.

Which industries gain the most from hallyu.dot?

Retail, hospitality, SaaS, and nonprofits all gain when hallyu.dot becomes their dedicated payment address, because each relies on a clear moment of payment. The .PAY ending fits any sector that asks customers to pay online. Compare names at https://domain.pay/domains.

How do I know if merchant.pay is available when choosing merchant.pay?

Search the exact .PAY label at domain.pay to see current availability and premium status: https://domain.pay/domains. Availability can change quickly during launch phases, so verify before publishing names, ads or product screens.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.