domain.dot

← All .DOT names

.DOT domain

fruit.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about fruit.dot

How should I check premium status before choosing a .PAY name when choosing trust.pay?

A premium .PAY name is a label with an additional registry retail fee set by Amazon Registry Services. Search the exact label at domain.pay to see current premium status and price path: https://domain.pay/domains. Premium status can change the total cost.

Why does the fruit.dot exact match matter more than variations for fruit.dot?

The exact fruit.dot match in fruit.dot is what customers naturally type and trust when paying NicNames, making it the highest-impact target for impersonation. Securing the exact fruit.dot first delivers the most protection per dollar. https://domain.pay/register

When is broader .PAY public registration expected for a payroll platform?

Broader .PAY access is tied to the post-LRP period around February 2027, subject to registry and registrar confirmation. If you do not have a trademark, use domain.pay to pre-order a first-day attempt: https://domain.pay/register.

How do I submit my SMD file when registering fruit.dot?

During the trademark-priority flow for fruit.dot, NicNames presents an upload field where you attach the .smd file exported from the Trademark Clearinghouse. The system parses the encoded mark and confirms the fruit.dot label matches your validated trademark. Once accepted, your priority claim on fruit.dot is queued. Upload it at https://domain.pay/register.

Can I browse alternative .PAY names if my first choice is taken for a regional bank?

Use domain.pay to search the live label and review already-registered .PAY examples: https://domain.pay/domains. If your first choice is already registered or not available, domain.pay can help you browse alternatives or pre-order a different name.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.