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frt.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $940 + $840/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $1,040 + $840/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $3,340 + $840/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about frt.dot

Where do I start if I need brand-protection help for .PAY for secure payment links?

If your brand accepts payments, registering the exact .PAY label can be a practical defensive step. Use domain.pay to check and start the priority or pre-order path: https://domain.pay/register. Also keep trademark monitoring and security controls in place.

Can I upgrade to VIP handling after pre-ordering frt.dot?

You can add VIP priority handling to a pending frt.dot pre-order before it is submitted, moving your request higher in our queue. VIP affects ordering speed only and does not change the registry's final decision on frt.dot. Add it at https://domain.pay/pricing.

When does the .PAY Trademark Claims period run for a fintech founder?

ICANN currently lists the .PAY Trademark Claims period from February 1, 2027 to May 2, 2027. For practical registration action, check your preferred label and pre-order path on domain.pay: https://domain.pay/register.

Can I register frt.dot for multiple years up front?

Multi-year terms for frt.dot depend on the registry's options for .PAY, and the available term lengths for frt.dot appear at checkout. The $100 figure covers the standard pre-order, with renewal or multi-year terms shown separately. See term options for frt.dot at https://domain.pay/pricing.

Is .PAY Sunrise first-come, first-served for trademark holders for fraud prevention?

.PAY Sunrise is a Start-Date Sunrise, so eligible trademark registrations are allocated on a first-come, first-served basis when policy requirements are met. Start the request at domain.pay: https://domain.pay/register. Waiting can increase the risk that another eligible party gets the matching label first.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.