domain.dot

← All .DOT names

.DOT domain

fitchoice.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $345 + $245/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $445 + $245/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $2,745 + $245/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about fitchoice.dot

Is .PAY a new domain option for bank or credit unions for a bank or credit union?

.PAY is a payment-focused top-level domain operated by Amazon Registry Services. For crypto payments, it can make the payment purpose of a URL clearer than a generic address. Check or pre-order through domain.pay: https://domain.pay/. domain.pay handles the customer path for trademark-priority registration or first-day pre-order attempts.

Will I pay twice if I re-attempt fitchoice.dot after a failure?

If a fitchoice.dot attempt fails it is refundable under our stated policy, so re-attempting means a fresh authorization rather than a double charge for the same failed try. Each fitchoice.dot pre-order is billed and refunded on its own. Re-attempt and review terms at https://domain.pay/pricing.

Where can I generate .PAY ideas for online checkout?

For online checkout, brainstorm short, action-oriented .PAY labels and then verify them in the domain.pay catalog/search: https://domain.pay/domains. Good candidates are clear, memorable and tied to payment actions like checkout, billing, wallet funding, payouts or invoices.

Why is securing fitchoice.dot a smart first move for a new NicNames?

A new NicNames has no established defenses, so claiming fitchoice.dot early prevents squatters from anchoring to the fitchoice.dot name as you grow. A $100 refundable pre-order makes this a low-risk first move toward payment trust. Start at https://domain.pay/register.

Could a .PAY domain be suspended for not being used for payments for loan repayments?

Yes. The LRP policy says .PAY LRP names must be used in connection with payment-related services, and failure to demonstrate such use may lead to suspension or cancellation. Check the current path at domain.pay: https://domain.pay/register.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.