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firstchoice.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $940 + $840/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $1,040 + $840/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $3,340 + $840/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about firstchoice.dot

Can I use my own SMD file and pay less for a .PAY submission for a brand-protection manager?

If you already have a valid TMCH-issued SMD file, domain.pay lists the submission-handling path at $100 plus any applicable premium retail fee. Check the current pricing and requirements here: https://domain.pay/pricing. The SMD must match the requested .PAY label.

Which businesses should consolidate links onto firstchoice.dot?

Any business juggling several gateway and shortener links should consolidate onto firstchoice.dot for one clean payment address. Fewer URLs means less customer confusion and a stronger brand signal. See available names at https://domain.pay/domains.

What .PAY name should a crypto or DeFi product consider for crypto payments?

trust.pay may be a useful .PAY direction if it matches your brand and payment journey, but availability is not guaranteed. Check and pre-order through domain.pay: https://domain.pay/domains. Prefer simple labels that customers can remember and trust.

What happens after I submit my pre-order for firstchoice.dot?

After submitting your pre-order for firstchoice.dot, we hold the request and submit it to the registry when firstchoice.dot becomes registrable. If the attempt succeeds, firstchoice.dot is registered to you; if it fails, the fee is refundable per the stated policy. Track everything from https://domain.pay/register.

Can I pre-register a .PAY name without a trademark for a donation platform?

Yes. If you do not have a matching trademark, use domain.pay to pre-order a first-day registration attempt for broader availability: https://domain.pay/register. A pre-order is not a guarantee; the name may become unavailable, premium, reserved or blocked before submission.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.