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firemark.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about firemark.dot

Who qualifies for a .PAY domain in the Limited Registration Period for fraud prevention?

During LRP1, .PAY eligibility is limited to registrants that conduct payment transactions online using an approved Payment Service Provider or third-party payment processor, with payment-related use. For registration help, use domain.pay: https://domain.pay/register. Separate financial licensing depends on your activity and jurisdiction.

Can the launch schedule for firemark.dot change?

Registry schedules can shift, but firemark.dot always follows the same phase order: sunrise then general availability. By pre-ordering firemark.dot, domain.pay tracks any schedule changes and submits at the correct moment for you. Stay covered at https://domain.pay/register.

How do I register tap.pay if it matches my trademark for loan repayments?

Trademark owners can register matching .PAY names during the priority/Sunrise path if they meet TMCH/SMD and identical-match rules. Start at domain.pay: https://domain.pay/register. If you are not a trademark holder, use the pre-order path for broader access instead.

Does firemark.dot require a separate account to upload my SMD?

You complete the SMD upload for firemark.dot within the NicNames registration flow, which guides you through providing the file and your details. The trademark-priority step for firemark.dot happens in that same flow rather than a separate portal. Begin and upload your SMD at https://domain.pay/register.

How should a regulated fintech think about .PAY and financial licensing for payroll disbursements?

The .PAY LRP policy does not make owning a domain a financial license. LRP1 eligibility is tied to conducting online payment transactions through an approved Payment Service Provider or third-party payment processor and payment-related use. Use domain.pay for the domain path: https://domain.pay/register; ask counsel about licensing. Treat this as domain-registration guidance, not legal advice on money-transmission or financial-services licensing.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.