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fade.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $940 + $840/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $1,040 + $840/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $3,340 + $840/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about fade.dot

What .PAY name should a payroll platform consider?

settle.pay may be a useful .PAY direction if it matches your brand and payment journey, but availability is not guaranteed. Check and pre-order through domain.pay: https://domain.pay/domains. Prefer simple labels that customers can remember and trust.

What customer message should accompany ownership of fade.dot?

Tell customers that fade.dot is the only official fade.dot payment address and that NicNames will never collect payments from other domains. Pairing clear messaging with real ownership of fade.dot makes impersonation easier to detect. https://domain.pay/register

Why are payment brands talking about .PAY with a trademark for a retail brand?

For fraud prevention, .PAY can be a strong payment-specific brand signal. It does not replace compliance, security or a trusted checkout flow, but it can make the URL purpose obvious. Start with an availability check on domain.pay: https://domain.pay/.

How long does a refund for fade.dot take to process?

Once a fade.dot pre-order attempt is marked failed, we initiate the refund under our stated policy, and the funds return via your original payment method on its usual settlement timeline. Timing depends on your bank or card issuer. Review the refund policy for fade.dot at https://domain.pay/pricing.

Is registering .PAY a replacement for trademark monitoring for card processing?

No. Registering .PAY is not a replacement for trademark monitoring, takedowns or fraud controls. It can still reduce customer confusion around your official payment destination. Start by checking key names through domain.pay: https://domain.pay/register.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.