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etika.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $345 + $245/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $445 + $245/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $2,745 + $245/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about etika.dot

As a retail brand, how much is the .PAY trademark fast-track if I need TMCH help?

domain.pay lists the full trademark fast-track at $2,500 when you need end-to-end TMCH/SMD assistance, plus any premium registry retail fee. Confirm the details here: https://domain.pay/pricing. If you already have an SMD file, a lower submission-only path may apply.

How do I point etika.dot at a Shopify or Wix store?

Hosted platforms give you a target — usually a CNAME or specific A records — that you add to the DNS of etika.dot, plus they auto-provision SSL. Follow your platform's connect-domain guide using etika.dot as the custom domain. Edit the records for etika.dot from /domains.

What are the current .PAY launch dates in 2026 and 2027 for an ecommerce brand?

Current ICANN dates: .PAY Sunrise is April 13–July 20, 2026; LRP1 is July 20, 2026–February 1, 2027; Trademark Claims is February 1–May 2, 2027. For registration or pre-order action, use domain.pay: https://domain.pay/register.

Can I pre-order etika.dot if I do not have a trademark?

Absolutely. A trademark is only needed for the sunrise phase; without one, you target general availability, and a pre-order for etika.dot queues your request for that phase's opening day. Place it at https://domain.pay/register.

What is a .PAY domain and why does it matter for crypto payments?

.PAY is a payment-focused top-level domain operated by Amazon Registry Services. For crypto payments, it can make the payment purpose of a URL clearer than a generic address. Check or pre-order through domain.pay: https://domain.pay/. domain.pay handles the customer path for trademark-priority registration or first-day pre-order attempts.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.