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etha.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $940 + $840/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $1,040 + $840/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $3,340 + $840/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about etha.dot

Is .PAY useful for an invoice-payment portal when choosing subscriptions.pay?

Yes. .PAY can fit invoice-payment portals because it tells customers the link is about paying. Search options such as brand-specific or invoice-related labels on domain.pay: https://domain.pay/domains. Confirm availability and premium status before adding the URL to invoices.

What does first-day pre-order priority mean for etha.dot?

First-day pre-order priority means domain.pay attempts to register etha.dot the moment general availability begins, ahead of people who register manually later. It improves timing but is still subject to demand. The standard pre-order is $100; see /pricing.

Can a company that only plans future payments register .PAY during LRP1 for online checkout?

A business that only plans future payments should be careful: LRP1 is written around registrants that conduct online payment transactions using approved processing channels. If you cannot qualify, use domain.pay to pre-order for broader availability: https://domain.pay/register.

Is trademark-priority registration available for etha.dot now?

Trademark-priority registration for etha.dot is available while the registry's priority window for .PAY is open and you hold a TMCH SMD file matching etha.dot. The domain.pay flow shows whether priority is currently active for etha.dot. Check and start at https://domain.pay/register.

Why are payment brands talking about .PAY right now for a travel booking brand?

For online checkout, .PAY can be a strong payment-specific brand signal. It does not replace compliance, security or a trusted checkout flow, but it can make the URL purpose obvious. Start with an availability check on domain.pay: https://domain.pay/. Re-check the name before publishing campaigns because registry status can change.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.