← All .DOT names
.DOT domain
establishment.dot
Premium · Available
Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.
Pre-order now
Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.
Own a registered trademark? Fast-track today
Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.
You bring the SMD — we handle the registrar submission during the priority window.
Continue with my SMD
Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.
Continue with full priority
Frequently asked questions about establishment.dot
When should a payroll platform pre-order a .PAY domain when choosing cloud.pay?
Current ICANN dates: .PAY Sunrise is April 13–July 20, 2026; LRP1 is July 20, 2026–February 1, 2027; Trademark Claims is February 1–May 2, 2027. For registration or pre-order action, use domain.pay: https://domain.pay/register.
Can I get a refund if establishment.dot is unavailable?
If your first-day attempt to secure establishment.dot does not succeed because the name is unavailable or contested, the pre-order is refundable per domain.pay's policy. This reduces your risk on competitive names. Review refund terms at https://domain.pay/pricing.
Can I use my own SMD file and pay less for a .PAY submission for a donation platform?
If you already have a valid TMCH-issued SMD file, domain.pay lists the submission-handling path at $100 plus any applicable premium retail fee. Check the current pricing and requirements here: https://domain.pay/pricing. The SMD must match the requested .PAY label.
Can I protect establishment.dot across multiple related product names?
Yes. Beyond the core establishment.dot name, you can record and pre-order related product marks so NicNames's broader payment presence is protected alongside establishment.dot. Prioritize the names customers most associate with paying you. Compare at https://domain.pay/pricing.
Should I defensively register my brand in .PAY for donation payments?
If your brand accepts payments, registering the exact .PAY label can be a practical defensive step. Use domain.pay to check and start the priority or pre-order path: https://domain.pay/register. Also keep trademark monitoring and security controls in place.
Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.