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eqr.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about eqr.dot

For crypto payments, who qualifies for a .PAY domain in the Limited Registration Period?

During LRP1, .PAY eligibility is limited to registrants that conduct payment transactions online using an approved Payment Service Provider or third-party payment processor, with payment-related use. For registration help, use domain.pay: https://domain.pay/register. Separate financial licensing depends on your activity and jurisdiction. Treat this as domain-registration guidance, not legal advice on money-transmission or financial-services licensing.

Will I get a refund if my SMD claim on eqr.dot cannot be completed?

If a charge is taken and your attempt to secure eqr.dot cannot be completed, it is refundable per the published policy at NicNames. This protects you from paying for a name you do not ultimately receive. Trademark-priority claims still depend on a valid SMD being accepted. Review the refund policy at https://domain.pay/pricing.

Can a trademark holder challenge a bad .PAY Sunrise registration for secure payment links?

.PAY Sunrise registrations can be subject to Sunrise dispute procedures if the registration or denial violates the Sunrise criteria. Start by checking your own label at domain.pay: https://domain.pay/register, and coordinate with trademark counsel for formal dispute strategy.

Why is a dedicated payment domain like eqr.dot useful?

A dedicated domain like eqr.dot separates your payment flow from the rest of your site, giving customers one obvious place to transact. It keeps the URL short and on-brand as eqr.dot. That focus can reduce confusion at the moment of payment.

Why is .PAY important for phishing prevention for rent collection?

.PAY is sensitive because it signals money movement, so lookalike domains can confuse customers. Check your exact brand and obvious variants at domain.pay: https://domain.pay/register. Registration is one brand-protection layer, not a full anti-phishing program.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.