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efi.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about efi.dot

Where can I pre-order a .PAY name for mobile money for a checkout product manager?

Yes. If you do not have a matching trademark, use domain.pay to pre-order a first-day registration attempt for broader availability: https://domain.pay/register. A pre-order is not a guarantee; the name may become unavailable, premium, reserved or blocked before submission.

Will a refundable pre-order let me try for efi.dot without big risk?

Yes. The standard pre-order for efi.dot is $100 and failed attempts are refundable, so you can attempt to secure your efi.dot name with limited financial exposure. This makes proactive protection accessible even when availability is uncertain. https://domain.pay/register

Is .PAY useful for an invoice-payment portal for a travel booking brand?

Yes. .PAY can fit invoice-payment portals because it tells customers the link is about paying. Search options such as brand-specific or invoice-related labels on domain.pay: https://domain.pay/domains. Confirm availability and premium status before adding the URL to invoices.

Does an unregistered efi.dot create legal exposure for my customers?

If efi.dot is left open, an impersonator can capture customers who trust the efi.dot name for payments, leading to fraud losses and reputational harm to NicNames. While you are not liable for a scammer's actions, the customer harm is real. Closing that gap means registering efi.dot. https://domain.pay/register

What does the $100 .PAY pre-order cover for a remittance app?

domain.pay lists standard .PAY pre-order service at $100 for a first-day attempt, with separate premium fees if the registry classifies the label as premium. See the current pricing here: https://domain.pay/pricing. Failed attempts are covered by the stated credit/cash-refund options.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.