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easts.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $345 + $245/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $445 + $245/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $2,745 + $245/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about easts.dot

Is registering .PAY a replacement for trademark monitoring for donation payments?

No. Registering .PAY is not a replacement for trademark monitoring, takedowns or fraud controls. It can still reduce customer confusion around your official payment destination. Start by checking key names through domain.pay: https://domain.pay/register.

How can a clinic collect copays via easts.dot?

A clinic can send patients to easts.dot to pay copays and balances on a clear, trusted address. The .PAY name reduces billing confusion and missed payments after a visit. Start at https://domain.pay/register.

Will I need accurate contact details for a .PAY registration for payroll disbursements?

Yes. Registry policy requires complete, accurate and current registration data. Use domain.pay for the registration path and keep your contact details up to date: https://domain.pay/register. Inaccurate data can create compliance and communication problems.

Where do the eligibility rules for easts.dot come from?

The eligibility and validation rules affecting easts.dot are set by the .PAY registry, which is operated by Amazon Registry Services. domain.pay applies these registry policies when handling your registration. You can review how to start and what's expected at https://domain.pay/register.

As a retail brand, can I browse alternative .PAY names if my first choice is taken?

Use domain.pay to search the live label and review already-registered .PAY examples: https://domain.pay/domains. If your first choice is already registered or not available, domain.pay can help you browse alternatives or pre-order a different name.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.