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easify.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $940 + $840/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $1,040 + $840/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $3,340 + $840/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about easify.dot

Are short .PAY names always available for a fintech founder?

Short .PAY names are attractive but can be registered, premium, reserved or blocked. Do not assume availability from length alone. Search at domain.pay and verify before building a campaign: https://domain.pay/domains.

Can I claim easify.dot if my trademark was registered after the TMCH opened?

Yes. You can record a newly registered trademark in the TMCH at any time; once validated it yields an SMD usable to claim easify.dot. The relevant question is whether the SMD is valid and matches the easify.dot string when you submit. Recency of the underlying mark is not itself a bar. Start at https://domain.pay/register.

Could I use .PAY for a wallet or payment app for a donation platform?

Yes. A wallet or payment app can use .PAY for a memorable payment-specific entry point. Check candidate labels through domain.pay: https://domain.pay/domains. If you own a matching trademark, consider the priority route; otherwise pre-order for broader access.

Should I secure easify.dot in addition to my main website domain?

Yes. Your main site protects your general brand, but easify.dot specifically protects the payment-trust layer that .PAY implies for NicNames. Holding both ensures the easify.dot name cannot be impersonated where money changes hands. https://domain.pay/register

What does the $100 .PAY pre-order cover for payroll disbursements?

domain.pay lists standard .PAY pre-order service at $100 for a first-day attempt, with separate premium fees if the registry classifies the label as premium. See the current pricing here: https://domain.pay/pricing. Failed attempts are covered by the stated credit/cash-refund options.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.