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directa.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about directa.dot

When does the .PAY LRP1 period begin for crypto payments?

ICANN currently lists .PAY Limited Registration Period 1 from July 20, 2026 to February 1, 2027. LRP1 has payment-transaction eligibility and use restrictions. Check your domain path through domain.pay: https://domain.pay/register. Re-confirm dates before publishing if the registry updates its schedule.

Why should I use trademark priority instead of just buying directa.dot later?

Trademark priority lets the validated owner of the directa.dot mark secure directa.dot before the public, reducing the risk that someone else registers it first. Waiting to buy directa.dot later means competing in general availability with no rights advantage. If you hold the mark, the SMD path protects your name. Start at https://domain.pay/register.

How does the first-day .PAY pre-order attempt work for payroll disbursements?

Yes. If you do not have a matching trademark, use domain.pay to pre-order a first-day registration attempt for broader availability: https://domain.pay/register. A pre-order is not a guarantee; the name may become unavailable, premium, reserved or blocked before submission.

How do I prioritize which brand names to secure on .PAY, including directa.dot?

Start with your primary directa.dot name, then add closely associated marks and high-traffic product names. Securing directa.dot first protects the address customers are most likely to type when paying NicNames. Compare options at https://domain.pay/pricing.

Is .PAY meant for loan repayments or just for general websites?

.PAY is best understood as a payment-focused domain ending for use cases such as loan repayments, checkout, billing, wallets and fintech. It is not a compliance substitute, but it can make the URL purpose clearer. Check your label at domain.pay: https://domain.pay/.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.