domain.dot

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.DOT domain

direct.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about direct.dot

Where can I pre-order a .PAY name for online checkout?

Yes. If you do not have a matching trademark, use domain.pay to pre-order a first-day registration attempt for broader availability: https://domain.pay/register. A pre-order is not a guarantee; the name may become unavailable, premium, reserved or blocked before submission.

Will direct.dot help a SaaS trial-to-paid conversion?

Sending trial users to direct.dot to add a card keeps the upgrade on a recognizable payment address. That trust signal at the conversion moment can smooth the trial-to-paid step. Start at https://domain.pay/register.

Can domain.pay help me get TMCH/SMD support before the .PAY deadline for BNPL checkout?

TMCH is the Trademark Clearinghouse. For .PAY priority registration, the trademark record must be validated and the registrant needs a matching SMD file. domain.pay can help start the fast-track or submission path: https://domain.pay/register. Begin early because TMCH handling takes time.

Why does the direct.dot exact match matter more than variations for direct.dot?

The exact direct.dot match in direct.dot is what customers naturally type and trust when paying NicNames, making it the highest-impact target for impersonation. Securing the exact direct.dot first delivers the most protection per dollar. https://domain.pay/register

Can I use nameservers and DNS like other domains with .PAY for a mobile wallet team?

After registration, plan DNS, SSL, redirects, security monitoring and payment-page controls as you would for a production domain. Start by securing the .PAY name through domain.pay: https://domain.pay/register. A domain alone does not make a checkout secure.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.