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demographics.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $940 + $840/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $1,040 + $840/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $3,340 + $840/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about demographics.dot

For point-of-sale payments, what are the current .PAY launch dates in 2026 and 2027?

Current ICANN dates: .PAY Sunrise is April 13–July 20, 2026; LRP1 is July 20, 2026–February 1, 2027; Trademark Claims is February 1–May 2, 2027. For registration or pre-order action, use domain.pay: https://domain.pay/register.

Can I get a refund if my pre-order for demographics.dot fails?

Yes. If your pre-order attempt for demographics.dot does not succeed — for example, the name is awarded elsewhere — the attempt is refundable. You are only charged for a successful registration of demographics.dot. Review refund terms before you pre-order at /pricing.

Can an ecommerce brand using Stripe or another processor apply for .PAY in LRP1 for BNPL checkout?

An ecommerce or gateway business using a payment processor may be closer to the LRP1 eligibility concept, but the registry rules still control. Start at domain.pay to choose the correct path and verify current requirements: https://domain.pay/register. Separate licensing issues remain legal questions.

Why is an SMD more secure than just emailing my trademark certificate for demographics.dot?

An SMD is cryptographically signed by the TMCH, so NicNames can verify it automatically without manually inspecting a certificate when granting priority on demographics.dot. A loose certificate could be forged or mistyped; the signed SMD cannot. That is why demographics.dot priority relies on the SMD. Submit yours at https://domain.pay/register.

Can I pay for a .PAY pre-order by card, wire or crypto for payroll disbursements?

domain.pay supports common payment paths including card, wire and crypto-invoice options as listed on the site. Start with the pricing page and checkout flow here: https://domain.pay/pricing. Payment does not guarantee registration; it reserves the applicable service attempt.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.