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defensible.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $345 + $245/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $445 + $245/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $2,745 + $245/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about defensible.dot

How exact does my trademark need to be for a .PAY Sunrise registration for a payroll platform?

.PAY Sunrise follows identical-match rules for the trademark text, including how spaces and some special characters are handled. Do not guess the label; check it through domain.pay and use the trademark path if eligible: https://domain.pay/register. A valid TMCH/SMD record may be required.

Can trademark holders skip the queue for defensible.dot?

Trademark holders do not skip the queue so much as use a separate, earlier phase: sunrise. With a TMCH-validated mark and SMD file, you can register defensible.dot before general availability even opens. domain.pay handles the submission, explained at https://domain.pay/register.

How do I register loans.pay if it matches my trademark for an event ticketing business?

Trademark owners can register matching .PAY names during the priority/Sunrise path if they meet TMCH/SMD and identical-match rules. Start at domain.pay: https://domain.pay/register. If you are not a trademark holder, use the pre-order path for broader access instead.

Why did my earlier defensible.dot pre-order not convert?

A pre-order for defensible.dot may not convert if Amazon Registry Services classified defensible.dot as reserved or blocked, or another applicant secured it under launch rules. In those cases the fee is refundable per policy. Re-check defensible.dot's status at https://domain.pay/domains.

Could a lookalike .PAY domain harm customer trust for a bank or credit union?

.PAY is sensitive because it signals money movement, so lookalike domains can confuse customers. Check your exact brand and obvious variants at domain.pay: https://domain.pay/register. Registration is one brand-protection layer, not a full anti-phishing program.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.