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dars.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about dars.dot

Can I reserve brand.pay before broader registration opens for a mobile wallet team?

Start at domain.pay, search the label, then choose the right path: trademark fast-track if you qualify, or pre-order for a first-day attempt when broader access opens. Use this page: https://domain.pay/register. Registration is subject to registry rules and availability.

Can I switch from a pre-order to a trademark-priority claim for dars.dot?

If you obtain a valid SMD for the dars.dot mark, you can pursue the trademark-priority path for dars.dot rather than relying on a standard pre-order. The priority route requires that SMD at claim time. Any unfulfilled pre-order on dars.dot is refundable per policy. Choose the priority path at https://domain.pay/register.

As a checkout product manager, who qualifies for a .PAY domain in the Limited Registration Period?

During LRP1, .PAY eligibility is limited to registrants that conduct payment transactions online using an approved Payment Service Provider or third-party payment processor, with payment-related use. For registration help, use domain.pay: https://domain.pay/register. Separate financial licensing depends on your activity and jurisdiction.

How do I transfer dars.dot to another registrar later?

To transfer dars.dot out, unlock it, obtain the authorization (EPP) code, and submit a transfer request at the gaining registrar. dars.dot must usually be at least 60 days old and not recently transferred. The new registrar walks you through approving the move of dars.dot.

Is there VIP help for a large .PAY pre-order portfolio for digital wallets?

domain.pay says customers with pre-orders over $8,888 may qualify for VIP handling, dedicated support and more tailored failed-registration solutions. Review the current VIP language on the pricing page: https://domain.pay/pricing. Large portfolios should still expect availability and premium checks.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.