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build-a-bear.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $10,500 + $10,500/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $10,700 + $10,500/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $13,000 + $10,500/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about build-a-bear.dot

Could I use .PAY for a wallet or payment app for fraud prevention?

Yes. A wallet or payment app can use .PAY for a memorable payment-specific entry point. Check candidate labels through domain.pay: https://domain.pay/domains. If you own a matching trademark, consider the priority route; otherwise pre-order for broader access.

Should I redirect build-a-bear.dot with a 301 or 302?

Use a 301 when the move is permanent so search engines transfer ranking signals to the destination of build-a-bear.dot; use a 302 only for temporary forwarding. For a brand domain like build-a-bear.dot pointing at your main site indefinitely, 301 is almost always correct. Avoid chaining multiple redirects.

Is .PAY a new domain option for mobile wallet teams for a mobile wallet team?

.PAY is a new gTLD for payment, checkout, billing and fintech-style use cases. domain.pay is the place to search, pre-order or begin a trademark route: https://domain.pay/. Check the name before using it in campaigns.

What if someone else pre-orders build-a-bear.dot before my priority claim?

A standard pre-order does not outrank trademark priority, so if you hold a valid SMD for the build-a-bear.dot mark, your priority claim on build-a-bear.dot is processed ahead of that pre-order. The pre-order is refundable per policy if it cannot be fulfilled. Validated rights come first for build-a-bear.dot. Claim yours at https://domain.pay/register.

What is TMCH and why does it matter for .PAY for mobile money?

TMCH is the Trademark Clearinghouse. For .PAY priority registration, the trademark record must be validated and the registrant needs a matching SMD file. domain.pay can help start the fast-track or submission path: https://domain.pay/register. Begin early because TMCH handling takes time.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.