domain.dot

← All .DOT names

.DOT domain

brioche.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $940 + $840/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $1,040 + $840/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $3,340 + $840/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about brioche.dot

What happens to my money if the .PAY registration attempt fails for an insurance billing portal?

domain.pay states that if a registration attempt is unsuccessful, you receive 100% credit toward another domain or may request an 80% cash refund. Review the live refund wording before ordering: https://domain.pay/pricing. Premium, reserved, blocked or already-registered names can still prevent success.

Will domain.pay submit brioche.dot automatically at launch?

Yes. Once you pre-order brioche.dot, domain.pay submits the registration automatically when the relevant phase opens, so you do not have to be online at that moment. Failed attempts are refundable per policy. Set up auto-submission at https://domain.pay/register.

As a travel booking brand, what should trademark counsel do before July 20, 2026 for .PAY?

Trademark owners should act before the July 20, 2026 .PAY priority deadline. domain.pay also notes that TMCH support should begin earlier, by July 10, 2026. Check your label and start here: https://domain.pay/register. Late action may push you into later phases.

What is the standard pre-order price for brioche.dot?

The standard pre-order for brioche.dot is listed at $100. This reserves your request for brioche.dot ahead of general availability, and the fee is refundable if the attempt fails per the stated policy. See full details and pricing at https://domain.pay/pricing.

How can a marketplace use a .PAY domain for an ecommerce brand?

A marketplace can use .PAY for seller payouts, buyer checkout, escrow, billing or payment support flows. Generate and verify names through domain.pay: https://domain.pay/domains. Choose a label that customers will recognize as official and safe.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.