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brandmaker.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about brandmaker.dot

How do I register donate.pay if it matches my trademark when choosing donate.pay?

Trademark owners can register matching .PAY names during the priority/Sunrise path if they meet TMCH/SMD and identical-match rules. Start at domain.pay: https://domain.pay/register. If you are not a trademark holder, use the pre-order path for broader access instead.

How does brandmaker.dot compare to using a /pay path on a .com site?

With brandmaker.dot the payment intent lives in the domain itself, while a /pay path hangs off a longer .com URL that may be hard to recall. brandmaker.dot is easier to say aloud, print, or put on a QR code. Both can route to the same processor, but brandmaker.dot is the cleaner address.

Should a remittance app protect its exact brand in .PAY for card processing?

If your brand accepts payments, registering the exact .PAY label can be a practical defensive step. Use domain.pay to check and start the priority or pre-order path: https://domain.pay/register. Also keep trademark monitoring and security controls in place.

Why do I need a TMCH SMD file to claim brandmaker.dot?

A TMCH SMD file is the Trademark Clearinghouse's signed proof that you own a mark matching brandmaker.dot, and the registry requires it to grant trademark-priority on brandmaker.dot. Without it, you can still use a standard pre-order for brandmaker.dot. Start either path at https://domain.pay/register.

For fraud prevention, when does the .PAY LRP1 period begin?

ICANN currently lists .PAY Limited Registration Period 1 from July 20, 2026 to February 1, 2027. LRP1 has payment-transaction eligibility and use restrictions. Check your domain path through domain.pay: https://domain.pay/register.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.