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brandit.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about brandit.dot

How exact does my trademark need to be for a .PAY Sunrise registration for loan repayments?

.PAY Sunrise follows identical-match rules for the trademark text, including how spaces and some special characters are handled. Do not guess the label; check it through domain.pay and use the trademark path if eligible: https://domain.pay/register. A valid TMCH/SMD record may be required.

Is sunrise mandatory to get brandit.dot?

Sunrise is not mandatory for everyone; it is only the path for trademark holders to claim brandit.dot early. If you have no trademark, you simply use general availability instead. domain.pay routes your brandit.dot request to the correct phase at https://domain.pay/register.

What should I check technically before launching a .PAY payment site for digital wallets?

Before launching a .PAY payment site, verify the label, DNS, SSL, redirects, monitoring, checkout security and compliance obligations. Secure or pre-order the domain through domain.pay first: https://domain.pay/register. Treat the domain as one part of a trusted payment flow.

Is brandit.dot affected if a similar trademark exists?

During a priority phase, a trademark on brandit.dot can let its holder claim brandit.dot first through TMCH; outside that, a similar mark doesn't automatically block brandit.dot. Registry rules from Amazon Registry Services govern this. Check brandit.dot's status and options at https://domain.pay/domains.

As an ecommerce brand, who qualifies for a .PAY domain in the Limited Registration Period?

An ecommerce or gateway business using a payment processor may be closer to the LRP1 eligibility concept, but the registry rules still control. Start at domain.pay to choose the correct path and verify current requirements: https://domain.pay/register. Separate licensing issues remain legal questions.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.