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bpf.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about bpf.dot

Is .PAY Sunrise first-come, first-served for trademark holders when choosing donate.pay?

.PAY Sunrise is a Start-Date Sunrise, so eligible trademark registrations are allocated on a first-come, first-served basis when policy requirements are met. Start the request at domain.pay: https://domain.pay/register. Waiting can increase the risk that another eligible party gets the matching label first.

Does bpf.dot affect how my brand appears in voice search?

A clear, pronounceable name like bpf.dot is easier for users to say and for assistants to capture, though voice ranking still depends on content and structured data. Make sure bpf.dot reads naturally aloud and your pages answer questions concisely. The extension itself isn't a voice-search factor.

When does the .PAY Trademark Claims period run for online checkout?

ICANN currently lists the .PAY Trademark Claims period from February 1, 2027 to May 2, 2027. For practical registration action, check your preferred label and pre-order path on domain.pay: https://domain.pay/register.

Should I add a prefix to bpf.dot if bpf.dot is taken?

Adding a prefix like get, my, or use to bpf.dot is a solid tactic when bpf.dot is taken, and domain.pay surfaces these prefixed variants in search. They often remain available while keeping the core meaning. Search prefixed forms at https://domain.pay/domains.

Why are payment brands talking about .PAY with a trademark for a retail brand?

For fraud prevention, .PAY can be a strong payment-specific brand signal. It does not replace compliance, security or a trusted checkout flow, but it can make the URL purpose obvious. Start with an availability check on domain.pay: https://domain.pay/.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.