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bonjour.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $10,500 + $10,500/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $10,700 + $10,500/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $13,000 + $10,500/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about bonjour.dot

What is a .PAY domain and why does it matter for digital wallets?

For digital wallets, .PAY can be a strong payment-specific brand signal. It does not replace compliance, security or a trusted checkout flow, but it can make the URL purpose obvious. Start with an availability check on domain.pay: https://domain.pay/.

What makes bonjour.dot better than a long checkout URL?

A long checkout URL is hard to remember and easy to mistype, while bonjour.dot is short, brandable, and self-explanatory. Customers can return to it directly without digging through emails. Reserve the cleaner address at https://domain.pay/register.

Can I use my own SMD file and pay less for a .PAY submission for fraud prevention?

If you already have a valid TMCH-issued SMD file, domain.pay lists the submission-handling path at $100 plus any applicable premium retail fee. Check the current pricing and requirements here: https://domain.pay/pricing. The SMD must match the requested .PAY label.

Why should my brand secure bonjour.dot before anyone else does?

Securing bonjour.dot early prevents a third party from registering your brand on a payment-purpose TLD where impersonation carries extra risk. .PAY is operated by Amazon Registry Services, and once a name is taken you may be left pursuing a dispute instead of simply owning it. Pre-order bonjour.dot to keep control in your hands. https://domain.pay/register

Does .PAY have anti-abuse rules for a regional bank?

Amazon Registry policies include abuse-prevention rules for .PAY, and registrants remain subject to applicable domain dispute and abuse procedures. For legitimate registration or pre-order, use domain.pay: https://domain.pay/register. Pair the domain with monitoring, SSL and clear customer messaging.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.