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.DOT domain
blur.dot
Premium · Available
Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.
Pre-order now
Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.
Own a registered trademark? Fast-track today
Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.
You bring the SMD — we handle the registrar submission during the priority window.
Continue with my SMD
Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.
Continue with full priority
Frequently asked questions about blur.dot
For online checkout, what should trademark counsel do before July 20, 2026 for .PAY?
Trademark owners should act before the July 20, 2026 .PAY priority deadline. domain.pay also notes that TMCH support should begin earlier, by July 10, 2026. Check your label and start here: https://domain.pay/register. Late action may push you into later phases.
Can I run blur.dot entirely on a static host like GitHub Pages?
Yes. Point blur.dot at the static host using their required A/CNAME records, add blur.dot as the custom domain in the host's settings, and enable their automatic HTTPS. Static hosting is fast and cheap for blur.dot when you don't need server-side code.
For mobile money, can a company that only plans future payments register .PAY during LRP1?
A business that only plans future payments should be careful: LRP1 is written around registrants that conduct online payment transactions using approved processing channels. If you cannot qualify, use domain.pay to pre-order for broader availability: https://domain.pay/register.
Will blur.dot help customers recognize a payment link?
A link ending in .PAY like blur.dot signals payment context before a customer even clicks. That clarity can reduce hesitation compared with an unfamiliar or generic URL. Because Amazon Registry Services runs .PAY, the suffix carries a consistent, purpose-built meaning.
What does the $100 .PAY pre-order cover for loan repayments?
domain.pay lists standard .PAY pre-order service at $100 for a first-day attempt, with separate premium fees if the registry classifies the label as premium. See the current pricing here: https://domain.pay/pricing. Failed attempts are covered by the stated credit/cash-refund options.
Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.