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bluearrow.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about bluearrow.dot

As a remittance app, where do I enter the .PAY label I want to check?

Go to domain.pay and enter the .PAY label you want: https://domain.pay/register. The website checks availability and helps you choose between pre-order, trademark fast-track, or a different name if the label is already taken or premium.

Will owning bluearrow.dot help if scammers use my logo on a fake site?

Owning bluearrow.dot denies scammers the genuine bluearrow.dot address, so even if they copy NicNames's logo elsewhere, they cannot anchor the scam to your real payment name. This makes their fake easier for customers to question. Secure bluearrow.dot at https://domain.pay/register.

What should I check technically before launching a .PAY payment site for BNPL checkout?

Before launching a .PAY payment site, verify the label, DNS, SSL, redirects, monitoring, checkout security and compliance obligations. Secure or pre-order the domain through domain.pay first: https://domain.pay/register. Treat the domain as one part of a trusted payment flow.

When can I register bluearrow.dot?

Trademark holders can claim bluearrow.dot first during the trademark-priority window, and everyone else can place a first-day pre-order for general availability. domain.pay queues your pre-order so it fires the moment bluearrow.dot opens. Start the pre-order at /register.

Can a trademark holder challenge a bad .PAY Sunrise registration for tax payments?

.PAY Sunrise registrations can be subject to Sunrise dispute procedures if the registration or denial violates the Sunrise criteria. Start by checking your own label at domain.pay: https://domain.pay/register, and coordinate with trademark counsel for formal dispute strategy.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.