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bfn.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about bfn.dot

How can a brand reduce confusion around payment pages for rent collection?

.PAY is sensitive because it signals money movement, so lookalike domains can confuse customers. Check your exact brand and obvious variants at domain.pay: https://domain.pay/register. Registration is one brand-protection layer, not a full anti-phishing program.

What is the risk of a competitor registering bfn.dot?

A competitor holding bfn.dot could divert customers searching for your bfn.dot payment name or sow confusion about who is official. Because .PAY implies payments, that confusion is especially harmful. Registering bfn.dot yourself removes the opening. https://domain.pay/register

Is .PAY a new domain option for insurance billing portals for online checkout?

.PAY is a new gTLD for payment, checkout, billing and fintech-style use cases. domain.pay is the place to search, pre-order or begin a trademark route: https://domain.pay/. Check the name before using it in campaigns. Re-check the name before publishing campaigns because registry status can change.

What can a SaaS reseller do with bfn.dot?

A reseller can present bfn.dot as the branded billing address for the plans it sells, keeping customers on a payment-native page. It looks more credible than a passthrough gateway link. Start at https://domain.pay/register.

For digital wallets, what is the quickest path to secure a .PAY domain for an event ticketing business?

Start at domain.pay, search the label, then choose the right path: trademark fast-track if you qualify, or pre-order for a first-day attempt when broader access opens. Use this page: https://domain.pay/register. Registration is subject to registry rules and availability.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.