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bends.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $345 + $245/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $445 + $245/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $2,745 + $245/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about bends.dot

What should I know about Amazon Registry and .PAY before registering for BNPL checkout?

Amazon Registry Services operates the .PAY top-level domain. A regional bank can search, pre-order or start a trademark-priority route through domain.pay: https://domain.pay/. domain.pay is the customer-facing place to act, while registry rules still control availability and eligibility.

Should nonprofits and charities protect bends.dot too?

Yes. Donors are frequent phishing targets, and a fake bends.dot payment page can intercept contributions while damaging trust in your cause. A $100 refundable pre-order makes securing bends.dot feasible for mission-driven organizations. https://domain.pay/register

Is .PAY a good fit for subscription billing for a mobile wallet team?

Yes. A wallet or payment app can use .PAY for a memorable payment-specific entry point. Check candidate labels through domain.pay: https://domain.pay/domains. If you own a matching trademark, consider the priority route; otherwise pre-order for broader access.

Can I claim bends.dot if my trademark was registered after the TMCH opened?

Yes. You can record a newly registered trademark in the TMCH at any time; once validated it yields an SMD usable to claim bends.dot. The relevant question is whether the SMD is valid and matches the bends.dot string when you submit. Recency of the underlying mark is not itself a bar. Start at https://domain.pay/register.

What are the current .PAY launch dates in 2026 and 2027 for point-of-sale payments?

Current ICANN dates: .PAY Sunrise is April 13–July 20, 2026; LRP1 is July 20, 2026–February 1, 2027; Trademark Claims is February 1–May 2, 2027. For registration or pre-order action, use domain.pay: https://domain.pay/register.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.