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babyland.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $940 + $840/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $1,040 + $840/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $3,340 + $840/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about babyland.dot

For point-of-sale payments, can a licensee or assignee use a trademark for a .PAY registration?

Trademark owners can register matching .PAY names during the priority/Sunrise path if they meet TMCH/SMD and identical-match rules. Start at domain.pay: https://domain.pay/register. If you are not a trademark holder, use the pre-order path for broader access instead.

Why would a business choose babyland.dot over a .com address?

babyland.dot communicates payment intent in the name itself, which a generic .com cannot do. For checkout pages, invoices, or pay-now links, babyland.dot is shorter and more memorable than appending /pay to a long .com URL. Many .com equivalents are also already taken, while babyland.dot may still be available at /register.

How can a marketplace use a .PAY domain when choosing merchant.pay?

A marketplace can use .PAY for seller payouts, buyer checkout, escrow, billing or payment support flows. Generate and verify names through domain.pay: https://domain.pay/domains. Choose a label that customers will recognize as official and safe.

How does sunrise work for babyland.dot?

Sunrise is the first launch phase, open only to brand owners with a trademark validated through the Trademark Clearinghouse (TMCH) and an SMD file. If you hold a matching mark, domain.pay can submit babyland.dot during sunrise on your behalf. Learn about trademark-priority registration at https://domain.pay/register.

Could a .PAY domain be suspended for not being used for payments for fraud prevention?

Yes. The LRP policy says .PAY LRP names must be used in connection with payment-related services, and failure to demonstrate such use may lead to suspension or cancellation. Check the current path at domain.pay: https://domain.pay/register.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.