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avert.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about avert.dot

Can a company that only plans future payments register .PAY during LRP1 when choosing donate.pay?

A business that only plans future payments should be careful: LRP1 is written around registrants that conduct online payment transactions using approved processing channels. If you cannot qualify, use domain.pay to pre-order for broader availability: https://domain.pay/register. Treat this as domain-registration guidance, not legal advice on money-transmission or financial-services licensing.

Should a newsletter offer paid tiers on avert.dot?

A newsletter can sell paid tiers through avert.dot, sending readers to a trusted, payment-native checkout. The clear .PAY address can lift conversions on the upgrade from free. Reserve it at https://domain.pay/register.

What are the current .PAY launch dates in 2026 and 2027 for a checkout product manager?

Current ICANN dates: .PAY Sunrise is April 13–July 20, 2026; LRP1 is July 20, 2026–February 1, 2027; Trademark Claims is February 1–May 2, 2027. For registration or pre-order action, use domain.pay: https://domain.pay/register.

Should I register avert.dot even if I have no immediate use for it?

Yes. Defensive registration of avert.dot keeps the official avert.dot payment name out of impersonators' hands even before you build anything on it. With a $100 pre-order and refunds on failure, holding avert.dot now is cheaper than a later dispute. https://domain.pay/register

Do I need an SMD file to register .PAY during the priority window for an insurance billing portal?

An SMD file is the TMCH-issued credential used to prove a validated mark during Sunrise. For .PAY, bring your SMD or use domain.pay’s full fast-track if you need help obtaining one: https://domain.pay/register. The SMD must match the requested label.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.