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assur.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $345 + $245/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $445 + $245/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $2,745 + $245/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about assur.dot

Do I need a financial license to register a .PAY domain during LRP1 when choosing donate.pay?

The .PAY LRP policy does not make owning a domain a financial license. LRP1 eligibility is tied to conducting online payment transactions through an approved Payment Service Provider or third-party payment processor and payment-related use. Use domain.pay for the domain path: https://domain.pay/register; ask counsel about licensing.

Why might assur.dot need a claims acknowledgment before registration?

assur.dot may need a claims acknowledgment if assur.dot matches a Trademark Clearinghouse record during the claims period, confirming you are aware of the trademark holder's rights. The domain.pay flow walks you through this for assur.dot. Continue your assur.dot request at https://domain.pay/register.

What .PAY name should a payroll platform consider for a payroll platform?

settle.pay may be a useful .PAY direction if it matches your brand and payment journey, but availability is not guaranteed. Check and pre-order through domain.pay: https://domain.pay/domains. Prefer simple labels that customers can remember and trust.

Can trademark holders skip the queue for assur.dot?

Trademark holders do not skip the queue so much as use a separate, earlier phase: sunrise. With a TMCH-validated mark and SMD file, you can register assur.dot before general availability even opens. domain.pay handles the submission, explained at https://domain.pay/register.

Is a payment gateway business eligible for .PAY in the LRP for point-of-sale payments?

An ecommerce or gateway business using a payment processor may be closer to the LRP1 eligibility concept, but the registry rules still control. Start at domain.pay to choose the correct path and verify current requirements: https://domain.pay/register. Separate licensing issues remain legal questions.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.