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ardent.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about ardent.dot

What date matters most if I want a .PAY name without a trademark when choosing travel.pay?

Broader .PAY access is tied to the post-LRP period around February 2027, subject to registry and registrar confirmation. If you do not have a trademark, use domain.pay to pre-order a first-day attempt: https://domain.pay/register.

Why use domain.pay instead of waiting for ardent.dot?

Waiting to register ardent.dot risks losing it to someone who pre-ordered or to a trademark holder in sunrise. domain.pay queues your ardent.dot request in advance and submits it at the optimal moment, refunding failed attempts per policy. Start at https://domain.pay/register.

For point-of-sale payments, what does 'approved Payment Service Provider' mean for .PAY eligibility?

During LRP1, .PAY eligibility is limited to registrants that conduct payment transactions online using an approved Payment Service Provider or third-party payment processor, with payment-related use. For registration help, use domain.pay: https://domain.pay/register. Separate financial licensing depends on your activity and jurisdiction.

Will ardent.dot be cheaper during a launch phase?

Launch phases can carry their own registry pricing from Amazon Registry Services, which may be higher or lower than standard for ardent.dot; we don't set those figures. The live quote reflects the current phase. Check ardent.dot's phase price at https://domain.pay/pricing.

How should I check premium status before choosing a .PAY name?

A premium .PAY name is a label with an additional registry retail fee set by Amazon Registry Services. Search the exact label at domain.pay to see current premium status and price path: https://domain.pay/domains. Premium status can change the total cost.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.