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appreciate.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $940 + $840/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $1,040 + $840/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $3,340 + $840/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

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Frequently asked questions about appreciate.dot

Do I need a financial license to register a .PAY domain during LRP1 for digital wallets?

The .PAY LRP policy does not make owning a domain a financial license. LRP1 eligibility is tied to conducting online payment transactions through an approved Payment Service Provider or third-party payment processor and payment-related use. Use domain.pay for the domain path: https://domain.pay/register; ask counsel about licensing.

How do I prove I'm eligible for appreciate.dot?

Proving eligibility for appreciate.dot usually means providing accurate registrant details and, where requested, information showing your payment or financial-related intended use. The .PAY registry may run validation checks before activation. domain.pay helps you prepare and submit what's needed; begin at https://domain.pay/register.

For crypto payments, what is the last day for trademark holders to act on .PAY?

ICANN currently lists .PAY Sunrise from April 13, 2026 to July 20, 2026. domain.pay says trademark owners needing TMCH support should apply by July 10, 2026 and notes a final July 20, 2026 13:00 UTC deadline. Start here: https://domain.pay/register.

Are failed pre-order refunds automatic for appreciate.dot?

When a pre-order attempt for appreciate.dot fails to register appreciate.dot, the fee is refundable per the stated policy, and your domain.pay account reflects the refund handling. Refer to the terms shown at checkout for specifics on appreciate.dot. Place your appreciate.dot pre-order at https://domain.pay/register.

For loan repayments, can .PAY be used for a branded checkout URL?

subscriptions.pay may be a useful .PAY direction if it matches your brand and payment journey, but availability is not guaranteed. Check and pre-order through domain.pay: https://domain.pay/domains. Prefer simple labels that customers can remember and trust.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.